Certain mistakes could be ruining your reputation as a blogger and affecting your ability to build loyal readers. Here are just a few mistakes that every blogger should aim to avoid.
Creating content for yourself and not for others
People read blogs for content that they can relate to. If you’re using your blog as a personal diary to vent whatever is on your mind, you may not find that you’re getting many readers. Try to have a target reader in mind and create content that you think that target reader will enjoy – you can still share personal stories but make sure they stick to a theme.
Posting too much/too little
It’s important that you post content on a regular basis – if you often go weeks or months without posting anything, you’ll find that most readers aren’t patient enough to stay loyal. That said, you don’t want to be posting lots of different post each day as chances are you won’t have put much energy into writing them. Post regularly (no less than once a week) and give yourself enough time to make each post detailed and interesting. Allowing guest writers to contribute content could allow you to create more posts without having to put as much personal time in.
Not making use of social media
Social media is the perfect tool for sharing your blog content with the world. Its worth creating a Facebook and Twitter page for your blog and encouraging all your readers to follow you on this platform. You can then share any new posts you publish on these social media platforms. This site https://socialmediaexaminer.com has some great advice on how to use social media to promote your blog.
Sharing other people’s data/content without permission
It’s important to not publish information that other people may see as private (e.g. personal email addresses, financial details). Sites such as https://jumio.com/about/compliance-regulations/ can offer more information on compliance regulations that may apply if your blog is also a source of income. You should also ensure that you’re not sharing other people’s content without permission such as copyrighted images or quotes from someone else’s blog. When in doubt, always provide information of the source from which you obtained that image or quote.
Not considering SEO tactics
SEO is a strategy for improving your search rankings. By making use of SEO tactics, you can boost your blog’s rankings on sites like Google and potentially get more readers. Try doing some research into how to use keywords and try incorporating these into a few of your posts. You can also use internal and external hyperlinks to increase your search rankings.
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Great Post, I was guilty of not posting enough but since blogtober, I have been able to post regularly and will carry it on after October.
This is such an informative post indeed, especially so for newer bloggers out there. I think I’ve made some of these mistakes in my time too.
1: Sharing other people’s data/content without permission: This one I absolutely hate. If you can’t write on your own don’t get a blog.
2: Not considering SEO tactics: Just started this.
3: Creating content for yourself and not for others: One more thing on which I feel that if you cant create eg for others don’t get a blog. FB and insta are there.
I absolutely agree with all of these, but number one is a real annoyance for me too!